About Noor

I need to be honest with you about how this actually started because the version in my head sounds a lot cleaner than the reality

I was tired of taking my nails off. that's it. every time I prayed, every time I had work, every time life needed me to be practical — off they came. and I know it sounds like such a small thing but if you know you know. it was this quiet thing that just kept happening and I never talked about it because it felt too insignificant to mention

so one night at like 1am I saw a video of nail rings and I couldn't sleep after. next morning I bought wire off amazon and started figuring it out at my bedroom table

and then I posted my first video

I was not ready for what happened

the comments were so mean. like genuinely so horrible. people saying it looked like cheap wire. people saying I was embarrassing myself. people saying a girl in a hijab selling nail rings was the funniest thing they'd ever seen. someone said I was using my religion as a marketing trick which genuinely made me feel sick. someone told me to delete everything and go get a real job

I remember one specific night sitting at my table reading the comments and just fully crying. like I couldn't stop. I was thinking maybe they're right. maybe this is stupid. maybe I should just quietly delete everything and pretend this never happened. nobody would even know

I almost did it

but then the next morning I had a message from a girl who said she'd been a nurse for six years and hadn't worn nails once and she cried watching my video. and another one from a girl who said she started praying properly two years ago and felt like she had to give up that part of herself and she didn't know something like this existed

and I just sat there at my table reading those messages thinking I can't stop. I literally cannot stop now

so I kept going. even when the hate kept coming. even when people kept leaving those comments. even when someone made a video laughing at my page and sent their followers over. I kept making the rings, kept posting, kept packing every order myself, kept writing every thank you card by hand

and slowly something shifted. the girls who needed this started finding it. and they told their friends. and their friends told their friends

the hate is still there sometimes. I won't pretend it isn't. there are still comments that make me go quiet for a day. there are still mornings where I read something and have to sit with it for a minute before I can keep going

but then I think about every girl who has ever sent me a message saying this changed something small but real for her. and I get back up and I keep going

I'm still at the same bedroom table. still just me. still making every ring by hand, packing every order, writing every card

Noor's Nails™ exists because I refused to listen to people who had never built anything telling me what was worth building

if you're here — thank you. genuinely. you have no idea what it means

this was always for you 🤍

— Noor